2025

PulseLab Health

healthcare & biotech

PulseLab Health builds innovative tools that help patients better understand and manage their wellness. They needed a digital platform that conveyed medical precision without losing warmth or accessibility.

Close-up of a glowing purple and blue DNA helix on a dark background. Sparkling particles surround it, conveying a sense of mystery and scientific exploration.
/01 overview

PulseLab Health builds innovative tools that help patients better understand and manage their wellness. They needed a digital platform that conveyed medical precision without losing warmth or accessibility.

PulseLab Health builds innovative tools that help patients better understand and manage their wellness. They needed a digital platform that conveyed medical precision without losing warmth or accessibility.

/02 scope of work

Brand system design

UX restructure

Patient pathways redesign

Clinical UI components

Data visualization

Design system documentation

A gloved hand holds a vial with glowing pink DNA strands, set against a blurred background featuring a large, illuminated DNA double helix. The scene conveys a futuristic, scientific mood.
/03 challenge

PulseLab’s previous platform felt overly technical and intimidating for many users. Patients had difficulty navigating key features, leading to low engagement and limited product adoption.

/04 approach

We introduced a structured, step-by-step flow that positioned PulseLab as a clear partner in the patient journey. New components made insights easier to understand while maintaining clinical accuracy.

Laboratory with glowing test tubes, microscope, and Petri dishes on a stainless-steel table. World map on wall, suggesting a futuristic, global research setting.
A scientist in a white lab coat and safety glasses examines a pink liquid in a beaker, set against a sleek, modern laboratory background.
/05 result

The updated experience feels approachable and human-centered while supporting medical credibility. Users now navigate tools with ease and remain engaged for longer.

increase in early sign-ups
10

%

boost in brand recall
10

%

faster user onboarding
10

%

We wanted healthcare to feel empowering, not overwhelming. The new design removes confusion, brings calm clarity to complex information, and supports patients with a truly human-centered experience.

Dr. Mia Harper

CEO of PulseLab Health

More Work

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